Minaj was the first female artist included on MTV's Annual Hottest MC List, with a New York Times editor saying that some consider her to be "the most influential female rapper of all time". In 2016, Minaj was included on the annual Time 100 list of the most influential people in the world. Her rapping is distinctive for its fast flow and the use of alter egos and accents, primarily British cockney. Early in her career, Minaj was known for her colorful costumes and wigs. She has the most Billboard Hot 100 entries for a female artist in the chart's history, while being ninth overall. Minaj has received ten Grammy nominations throughout her career, and has won six American Music Awards, eleven BET Awards, three MTV Video Music Awards, four Billboard Music Awards, and was the recipient of Billboard's Women in Music 2011 Rising Star award. She has endorsed Adidas, MAC Cosmetics and Pepsi. She has sold 20 million singles as a lead artist, and 60 million singles as a featured artist worldwide.